10 Winner Reasons
You (An Author) Should Have A Website, Part II
Website Marketing is a great way to create new sales opportunities!
Have you developed your business or product in excellence?
It deserves as much exposure as you can give it. A great way to
get more leads, more sales and more customers is to use one of the
fastest growing tools around to help you connect with more prospects.
A website will expand your exposure; increase your sales
opportunities, cut expenses and more.
Here are 5 more of the ten winner reasons to get a website:
6. Grow your existing sales opportunities through
post cards, speeches, book signings, and radio interviews with a
toll-free 800 order number for non-techies. Be sure to offer a special
price on one of your products or services. Improve your customer
service and support systems for many enjoy buying online and expect
a smooth process. Don't disappoint your online customers.
7. Save on support costs. Wishing for the rented
office space, new equipment, new matching furniture and support
staff. Keep working toward your wish. Meanwhile, use online marketing
through a website to get easier, cheaper and more effective results
than mail, telephone or fax.
8. Cut the cost of doing business. Set up a home-based
virtual office with much less overhead. With e-book and online marketing
you spend less time and money on postage, packaging or mailing.
You don't have to depend on brick and mortar bookstores who sell
your book through distribution and wholesalers as your only sales
channel. If you don't already know these channels leave you with
up to 80% less profit. Online bookstores may accept your e-book
& print
book more readily. Visit sites such as Amazon.com or BookLocker.com
for full details.
9. Increase your profits 8x or more. On industry
standard book selling sites you receive around 30% royalties for
print books, 50% royalties for print e-books via checks periodically
through the mail. With your own website for your information product
or print book, you will get to keep all the money after expenses
along with the added prestige of being an expert in your field.
10. Slash your marketing time because email and
web communications are short, fast and targeted. You remove time
hogs like buying stamps and letterhead. As an added bonus with a
couple of hours a week or hiring a computer assistant you can look
like a Barnes and Noble reaching thousands of online buyers by investing
ongoing attention and maintenance to your website.
You have grown your business or service; now develop your website
to enjoy watching your profits soar to new heights. Stay in touch
with your buyers. When they order from your website follow up with
them. Start building your list and send them regular follow-up information,
free bonuses and requests.
For more on Web Marketing visit: http://www.writetowin.org
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© Earma Brown, 13 year author and business owner
helps small business owners and writers who want to write their
best book now! Author of “Write
Your Best Book Now”, she mentors other writers and business
professionals through her monthly ezine “iScribe” at
http://www.writetowin.org
Subscribe now at
iscribe@writetowin.org
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